[Press Release] Launch of "ChocoSIM - powered by beyond -," a SIM service for travel, business trips, and overseas assignments in China

Beyond Inc. (Head office: Naniwa-ku, Osaka City, Osaka Prefecture; CEO: Masahiro Haraoka; hereinafter referred to as "Beyond"), a provider of cloud and server services, has released "Choco SIM - powered by Beyond -," a Chinese SIM service optimized for mobile communications and internet use in China.
Visit the Choco SIM service page
(link will take you to the brand site).

About the Internet and communication environment in China

In China, platforms such as WeChat, Alipay, Baidu, Weibo, and Taobao are mainstream and cover many aspects of daily life, encompassing a wide range of areas including social media, search engines, payment services, and online shopping

However, China's internet environment is subject to a strict censorship system known as the "Great Firewall," which makes it impossible to use many foreign services such as Google, YouTube, and LINE

In addition, in the communication environment, there are many identity checks using Chinese phone numbers. In order to prove your identity when working or living in China, you will need to sign up for a phone line and phone number directly with a Chinese communication carrier in China

Background of Beyond's SIM offering

Beyond has established local subsidiaries in Canada and China, and is expanding its main business, cloud/server operations, overseas as well

However, many employees have expressed concerns about data communication and telephone lines, as well as usage fees, for employees who are on long-term business trips or posted overseas to work and live there

In this environment, Beyond has taken inspiration from the experiences of employees on long-term business trips or overseas assignments, and in addition to its core cloud/server business, is developing global mobile communications and SIM services that are available in over 200 countries and regions around the world

About the Chinese SIM service "ChocoSIM - powered by beyond -"

"ChocoSIM - powered by beyond -" (hereinafter referred to as "ChocoSIM") is a mobile SIM service suitable for travel, business trips, study abroad, and overseas assignments in China, and is provided through a partnership between Beyond and China Unicom, leveraging their shared communications technology

Choco SIM allows you to purchase and set up a SIM card with a Chinese phone number while in Japan. Simply insert the card into your smartphone to activate it, and you can install and register Chinese apps. Even when you're in China, you can use apps like Google, YouTube, and LINE without being affected by the Great Firewall

Of course, there is a wide range of convenient and cost-effective mobile environments available for your stay in China, including flexible voice call, data communication, and SMS plans and recharge options, and the choice between physical SIM and eSIM, so users' needs can be met in every way

Simple and easy-to-understand plans that can be selected according to the usage scenario

Choco SIM service features

● You can open a Chinese phone number while in Japan ●


You can activate and set up a Chinese phone number while in Japan, so you can start using data immediately.You can also freely switch plans and charge data while you are in China

● You can use apps such as Google, YouTube, and LINE in China. ●


Choco SIM is not affected by China's Great Firewall. Even when you're in China, you can use apps like Google, YouTube, and LINE, so you can use the same internet environment as in Japan

● ​Communication options available across multiple countries and regions


By using the multi-area high-speed communication option, you can use mobile communications in countries and regions such as Hong Kong, Southeast Asia, Korea, and Europe while using the same Chinese phone number

Choco SIM is a SIM service that we recommend to people who need a Chinese phone number while in Japan, such as for long-term business trips to China, assignments, or study abroad in China

Of course, by using a Chinese phone number, you can install and authenticate Chinese apps while in Japan, enjoy Chinese content, and complete the procedures required for business in China, allowing you to enjoy the same internet and communication environment in both Japan and China

We also offer recharge pack plans that allow you to use your Chinese phone number while receiving SMS and data in 26 countries and regions around the world, including Hong Kong, Southeast Asia, Korea, and Europe

For details about Choco SIM services and how to apply, please see the service page below

Go to Choco SIM service page
(will take you to the brand site)

Company Profile

● About Beyond Co., Ltd. (
https://beyondjapan.com ) -
Representative Director: Masahiro Haraoka
Head Office: 3F Nankai SK Namba Building, 1-10-4 Namba-naka, Naniwa-ku, Osaka City, Osaka Prefecture
Established: April 4, 2007
Capital: 9 million yen
Business: Cloud / server business, system development business, web service business