[From Osaka to Shenzhen] Interview article published with the Chinese subsidiary of an Osaka-based cloud MSP

Beyond Inc. (Headquarters: Naniwa-ku, Osaka City, Osaka Prefecture; Representative Director: Masahiro Haraoka; hereinafter referred to as "Beyond"), a company that provides cloud/server services, conducted an interview with members of Beyond Technology (Shenzhen) Co., Ltd., which began operations on February 19, 2024

What prompted you to enter the Chinese market and what are your current initiatives in China?

Around 2018, Chinese services such as Alibaba Cloud began to enter the Japanese market, and when we sensed the momentum of Chinese IT services, Beyond also began to consider entering the Chinese market

The first thing we did in preparing to expand into China was to visit various regions in China. We continued our research by having interviews and meetings with local Chinese companies and similar Japanese companies that had expanded into China, and at the same time, while repeatedly considering expanding into China, we also gradually made progress in learning how to open a local subsidiary in China and preparing to do so

Differences between business in Japan and China

In Japan, when meeting a customer for the first time, it is common to exchange business cards, greet them in person, exchange information, and make contact if there is anything else they need

However, in China there is a strong tendency towards an introduction culture, where people buy or do business with companies they know, and I feel that these differences in business practices make it difficult. Also, with the widespread use of IT services and apps, the fact that most things can be done using WeChat and its mini-programs is very advanced, and I think this is a big difference from Japan

▼For the rest of the interview and the full text, please see the page below▼

Go to the interview page
(will take you to the blog site)

Company Profile

● About Beyond Technology (Shenzhen) Co., Ltd. (
https://beyond-shenzhen.cn ) *English name: Beyond Technology Shenzhen Co., Ltd.
-Chairman
: Haraoka Masahiro
General Manager: Ohara Yuya
Established: August 31, 2023
Capital: 20 million yen (Japanese yen)
Business: Cloud/server business, system development business, Japan-China IT business
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