Launch of cloud service specializing in game distribution for the Chinese market
2020.09.29
Beyond Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture, Representative Director: Masahiro Haraoka, hereinafter referred to as "Beyond"), which provides cloud/server business, is SB Cloud Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director and CEO: Uchiyama). Satoshi (hereinafter referred to as "SB Cloud") and Game Server Services Co., Ltd. (Headquarters: Setagaya-ku, Tokyo, CEO: Kazutomo Niwa, hereinafter referred to as "Game Server Services") have partnered to provide a high-speed game distribution service for China. We would like to inform you that it will be available.
Challenges in game distribution for the Chinese market
In recent years, the market for online games, including smartphones, has been expanding in China, making China an attractive market for the Japanese game industry as well.
However, when Chinese users access Japanese game services, there are issues with the unstable network between Japan and China, which can cause delays in the display of games, making it difficult to play them satisfactorily.
Additionally, if you want to distribute games by setting up a server in China, you will need to establish a local subsidiary and obtain certifications such as an "ICP license*1" and the "version number*2" of the game title. Currently, there are major hurdles for Japanese companies to enter the market.
In order to solve these issues, SB Cloud, Beyond, and Game Server Services have started providing cloud services specializing in game distribution to China.
*1 ICP license is a registration system required for websites distributing content from servers in China. Only Chinese companies are allowed to apply for ICP license registration, and if a foreign company wants to publish a website, it must establish a local subsidiary or business office in China before applying.
*2 The edition number is a license number issued by the National Press, Publication, Radio and Television Administration that is required when publishing a game in China. Similar to the ICP license, applications for approval are limited to Chinese companies only.
Service overview
This service uses Alibaba Cloud's international leased line service "Global Accelerator" and Game Server Services' game server platform "Game Server Services (GS2)" to deliver games to China with low latency. It provides an environment where you can easily develop games without the need to operate or manage servers.
"Global Accelerator" is a service that speeds up and stabilizes access to applications from overseas users through communication using the global backbone of Alibaba Cloud, which has regions (data centers) around the world.
By using "Global Accelerator," an endpoint node is installed in Alibaba Cloud's Hong Kong region and connected to an endpoint node in the Tokyo region via a dedicated line. communication.
Additionally, since the server is not located in China, there is no need to obtain certification such as an "ICP license".
"GS2" is a Backend as a Service (BaaS) specialized for game development. We provide functions commonly used in game development as APIs, such as user account management, billing currency management, and event schedule management. Server operation and management is performed on the GS2 side, so by using GS2, game developers can easily develop games even if they are not familiar with server operation and management. You can focus on making the game more interesting.
For more information about this service, please contact us https://beyondjapan.com/contact/
Role of each company in this service
Providing SB Cloud
Game Server Services
Providing “Game Server Services”
Installation support for
Beyond Cloud/server environment construction, operation and maintenance, and monitoring services
About Beyond
Beyond Co., Ltd. was established in April 2007 and is a company that handles cloud/server design, construction, operation and maintenance, web system development, and web services.
[Cloud/Server Business]
Our engineers handle cloud/server design, construction, security proposals, load tests, server migration, operation maintenance, and monitoring 24 hours a day, 365 days a year.
We provide the best performance for your cloud/server.
[System development business]
We develop web systems for social games, EC sites, advertising services, etc., as well as server-side API development.
[Web services business]
We plan, develop, and operate various cloud services, including our own services, ``reservation system EDISONE'' and ``website monitoring service Appmill.''
About SB Cloud
SB Cloud Corporation is a joint venture company established by SoftBank Corp. and Alibaba Group in January 2016. Since December 2016, it has been providing localization and Japanese support for Alibaba Cloud services for Japan, as well as AI We provide system construction services that utilize artificial intelligence (artificial intelligence), big data, IoT technology, etc.
[About Alibaba Cloud]
"Alibaba Cloud" is a cloud service provided by Alibaba Cloud, the cloud computing division of Alibaba Group. Alibaba Cloud is the world's third-largest IaaS provider and the IaaS provider with the largest market share in the Asia-Pacific region*2, with 63 availability zones in 21 regions around the world, serving over millions of customers worldwide. We provide stable service. Alibaba Cloud also complies with applicable laws and regulations in the countries and regions in which it operates, and currently has over 70 security and compliance certifications worldwide.
*2 Source: Gartner Market Share: IT Services, Worldwide 2019
About Game Server Services
Game Server Services Co., Ltd. is a cloud service that aims to improve the efficiency of development by replacing the game servers that are repeatedly developed each time a game is developed with a general-purpose game server. We provide Game Server Services. Up until now, server development costs that were incurred as initial development costs have been eliminated, which not only reduces development costs, but also eliminates operational monitoring costs that were incurred even after the start of operation, based on the number of accesses. The service is provided on a pay-as-you-go basis. Pay-per-use based on the number of accesses allows developers to operate their games without worrying about scalability or capacity.
