Drop by the Ikeda Up Festival on October 27th!

Hello!
I'm Inoue, a Persian cat from Beyond Co., Ltd.'s Shikoku office.

Before going to work on Sunday, October 27th, I attended the first Ikeda Up Festival.
It was a live music event by people from Miyoshi City and Higashi Miyoshi Town!
It was also a Halloween event ♪
Beyond Co., Ltd. is of course supporting the revitalization of Miyoshi City!
It was held at Hesokko Park, next to JR Awa Ikeda Station.
The exhibitors were all dressed up in cosplay, and the atmosphere was lively.
The weather, the dancing, the live performance, and the constant music all made for a great atmosphere!!

Full of Miyoshi gourmet food! Enjoy eating too!

There were many stalls set up, including a
popular yakitori izakaya in Ikeda Town, a game meat restaurant, a coffee cafe, Mitsumata sweets, My favorite was the pumpkin and apple muffin from "Sachi's kitchen."

It was fluffy and had a nice cinnamon flavor, a delicious autumnal taste.
I also had a chocolate marshmallow drink.

Upload it to SNS!

Cows welcome you

and you might think it's just a food stall, but they also serve authentic coffee!
After you order, they boil water and brew the coffee for you.
The weather was nice and warm, but the wind was a bit chilly, so a warm cup of coffee was very comforting.

Events planned by local young people are spread by local young people!

This has become a standard Instagram spot.
I also took a commemorative photo, so please excuse me...

The advertising effect of social media is amazing these days!
When you see a frame like this, you can't help but want to take a photo, and by taking a photo, you upload it to social media.
This chain reaction is important for revitalizing events and local areas.

A Persian cat conveys Miyoshi♡

The Ikeda Up Festival was planned by a young entrepreneur from Miyoshi City.
I have a close relationship with him.
We share the same desire to "liven up Miyoshi City!"... and we are
people who want to liven up their local area in the same way!
Planning isn't the only way to liven up an event!
I think the most important thing is to go and enjoy the event just as much as we did. I will
continue to participate in various Miyoshi City events and write about them on my blog.

Growing every day, progressing every day.
I have to update myself every day!!!
Thank you for reading to the end.