What I felt and thought after an unusual year that has become completely normal.

My name is Dai Sato from the Development Department.

Let me say this first.

"I'm sorry for being boring with such a mundane topic."

On January 8, early in the new year, we entered the first state of emergency in 2021.

After that, if you think it has been released, it will repeatedly enter again,

It was a year filled with four state of emergency declarations until the end of September

Including the Manbou (Spread Prevention Law) period, the days will be peaceful until the end of September.

It's been a year with less than a month in total!

https://www.kwm.co.jp/blog/state-of-emergency/

To be honest, there was a part of me that felt less nervous as the state of emergency became a daily routine.

It's been a year since my daily work and private activities have been restricted, and my behavior has changed dramatically.

Unlike last year, when I was confused about the shape of my work,

A lot has changed as the world has gotten used to not meeting people in person

So that's it

This time, I decided to write a blog at the end of the year.

I'm going to write about
what I felt and thought after an unusual year that has become completely normal (Who needs it?)

Thoughts on development work in 2021

Requirements definition that used to be done face-to-face with customers

Online meetings and chats have become the main focus.

I recently spoke with a promising young engineer.

Do you have a clear image of how the system you are developing

Chat is convenient for small exchanges, but

In addition to the fact that there is a tendency for misunderstandings to occur even when the content is complicated

each other's feelings of warmth , so this is something you have to think carefully about.

 

There are times when I don't get any replies from customers in chat.

That's when I thought.

What we do is work that involves sitting on a computer, so it's natural for us to respond immediately.

However, your customers may be different .

There may be customers who are out of town for work or who are not used to chatting.

Talking directly over the phone or other means is discouraged these days.

I thought that maybe it should be reconsidered

Our company has many young people who started their engineering careers during the coronavirus pandemic

Isn't the current way of doing things (during the coronavirus pandemic) becoming the norm?

We consider communication methods on a case-by-case basis based on what is best for the customer.

Don't just rely on overly convenient tools; use tools appropriately.

I think it is necessary to think about this and educate people.

Identifying the convenient parts of ON LINE, digital, and the good parts of OFF LINE, analog,

It would be great if we could aim for a hybrid work style that allows us to use tools in a true sense

Thoughts on sales activities in 2021

The state of emergency has been declared since October, but

Most of the meetings were held online, which has become very popular.

In the past few days, I went out to meet customers for the first time in a while to give greetings at the end of the year.

After all, I'm happy when I can meet you in person, even if it's only for a short time, it makes me feel like I'm doing my job

I realized that I had forgotten something.

ON LINE is certainly convenient.

There's no space before or after, so no matter how far you go, it's bland...to me.

 

However, I can't say that.

started with Strong Style which we did when we met our customers

I started thinking about whether it was possible to create inbound demand out of the blue.

We even tried launching our own website for the development department

https://sekarakulab.beyondjapan.com

To be exact, I didn't do anything...but it ended up giving me a cool feeling

With a talented marketing team

Thanks to the development members who worked hard despite their busy schedules and complained

thank you!

One more thing (bonus)

I feel like I'm I used to get from meeting people

I have always read books as a hobby, but

It's been a year since I've spent more time at home, so I've read more than ever before.

And when I forced the flow...

3 books this year

・Entrepreneurial genius
Hiromasa Ezoe, the man who created the 8 trillion yen company Recruit
Toyo Keizai Shinposha Author: Yasuyuki Onishi
https://str.toyokeizai.net/books/9784492062166/What
was the Recruit Incident about which I only knew the words? I wanted to know, so I read it.
After reading this book, I was most surprised this year to learn that cloud services may have been born in Japan!
At the same time, I was struck by the roots of the feeling of stagnation in Japan's IT industry, which is dominated by major companies and which still has many aspects that have not changed.The
only thing that struck me was the words
written on the obi: ``You guys, please be more shady.'' The word "Nare"...

That's not what Mr. Ezoe said...

・How did Hiromitsu Ochiai, the hated director
, change Chunichi? Bungeishunju
Written by Tadahei Suzuki
https://books.bunshun.jp/ud/book/num/9784163914411

What Coach Ochiai was thinking about when he was in charge is told through the stories of each player.
The episode about Kenjiro Kawasaki and the episode about Morino at the beginning were particularly impressive.
When Ochiai talks about the scenery that was only visible to his eyes through fixed-point observation, I feel numb and yearn for it.
Personally, this is one of the best books of the year.

・The Last Shogun
Bunshun Bunko Written by Ryotaro Shiba
https://books.bunshun.jp/ud/book/num/9784167105655

This is a book that feels so up to date that I wonder why I haven't read it before.
I haven't watched many Taiga dramas, but I've always thought he was an amazing person, sorry.
Yoshinobu's decision was behind the history of winning.
Yoshinobu, who was said to be the greatest hero since Prince Ieyasu, was able to see the flow of times and the situation.
Everything about him that I thought was a weak general has now been turned upside down.
As expected of Mr. Shiba, I read it all at once!

 

summary

It was a year I spent with a strong feeling that humans adapt

I'm an old-fashioned person no matter how you look at it.

Originally analog communication, based on relationships

The idea is that digital and IT can supplement this and be used more conveniently

That way of thinking has been reversed

It is true that some of us are spoiled by digital and IT

In the upcoming year 2022, I want to go back to the basics and make it a year where things are not used too much as tools

As someone involved in digital and IT development

there's something I shouldn't forget, so that's what I wrote about this time.

As usual, I ended up writing lazily...

If anyone is interested in this year's three books,

Please take your time to read it during the New Year holidays.

The keywords I want to work on next year , which I am currently preparing, are as follows.
・NFT
・e-Sports
・IoT

Please feel free to contact us here! (Second time)

https://sekarakulab.beyondjapan.com

 

So,

Thank you everyone for all your help this year.

I hope you have a happy new year.

We look forward to your continued support next year!