I was posting videos on YouTube and ended up joining the company as a web marketer.

Hello everyone! Thank you for reading my blog!

My name is Narita , a video creator and web marketer !

In this blog, I will talk about my activities up to now, including YouTube, and my time at the company! Please read to the end!

Past activities (other than YouTube)

If you write it in chronological order, it looks like this!


① University Entrance

② During the four years he was a student, he worked as a teacher at a private tutoring school while also being involved in its management

3. Become addicted to event management and regularly hold live events and free cafes

④ A certain channel was looking for new members, so I applied and started filming and editing videos

⑤ Start your own YouTube channel

⑥ Joined Beyond Inc. as a YouTube video editor

⑦ Changed jobs to become a web marketer this month


And that brings us to the present day

Before starting YouTube

I conveniently interpreted someone's words, " college is the summer vacation of life just acted according to my own interests

who would act immediately when I had an idea , so I regret that I must have caused a lot of trouble to those around me.

a result of living honestly according to my to do things I realized that I was interested in expressing myself and creating the ideal space

Regarding personal YouTube activities

I had been involved with the channel since I was a student, but I was busy with other work at the time, so I left it just before reaching 10,000 subscribers

Currently, I am active on my personal channel and also regularly hold offline events!

What are you doing at Beyond?

The main business activities are


  1. Planning, filming, and editing of the official YouTube channel "Biyomaru Channel"
  2. Various SNS operations
  3. In-house marketing

We are doing this!

*By the way, I work for an IT engineering company. You can find more details here

About YouTube Management

When I joined the company, we had to start from scratch: 1) there was no dedicated staff, 2) there was no video material, and 3) there was no set editing format

I felt that I had to do something about it, so I took the following action!

  • I gave a presentation at an internal study group to raise awareness of YouTube
  • Creating templates for use in videos, such as fonts and subtitle materials
  • Only long videos were available, so I made a short video
  • To create a sense of unity in the video, we came up with catchy lines, etc.

the aim was to raise awareness of YouTube, while also highlighting the lack of video material increasing the number of people who can help with filming

After the presentation, I was approached more often and it became easier for me to move around the company!

Changes in channels before and after joining the company

Let's compare the videos released before and after I joined the company

Here's a video from just before I joined the company

 

 

And this is the latest video

 

It's obvious at a glance!

Things to keep in mind when creating videos

This is something that has been changed since I joined the team, but there are three things to be careful of


  1. Bold text
  2. Use color to emphasize text
  3. Use text and sound effects together

In particular, ① a particularly important element , and far too many people fail to do it !

First of all, the most important function of the text able to read it , so there is basically no reason to make it thinner.

*This does not apply to some stylish videos such as vlogs, where thin fonts are the norm

Since exposure is important, I create videos with the goal of "how to make them stand out" in mind

And now..

Currently, I am working hard as a web marketer while continuing my previous job and gaining knowledge!

Analyzing numbers it's the web or social media, including YouTube , so I'd like to do my best and make use of my past experience!

Thank you for your support!

And please subscribe to the channel and give it a thumbs up

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The person who wrote this article

About the author

Narita [Web marketer x YouTuber]

Responsible for [BtoB marketing, SNS operation, YouTube planning and operation] at an IT engineering company. When I was posting videos on YouTube, I moved around and became a marketer.